ALCOHOL INDUSTRYINSIDERSubscribe free
The Numbers

Number · Shanken News Daily · Oct 21, 2026

9.8% drop in Burgundy's U.S. shipment volume to 19.1 million bottles in the 12 months

9.8% drop in Burgundy's U.S. shipment volume to 19.1 million bottles in the 12 months through July, with value down 21.2% to €292 million, per the Bourgogne Wine Board as reported by Daniel Marsteller in Shanken News Daily. It ran in the newsletter on October 21, 2026.

What it means for you

Retailers and on-premise buyers should push importers for allocation on names that were impossible to get two years ago.

Source

Burgundy’s U.S. Shipments Decline On Tariff Effect, Shanken News Daily

Other numbers from the same issue

Get three new numbers in your inbox.

Join the operators who read Alcohol Industry Insider every Monday, Wednesday, and Friday. Marketing plays, sales ideas, and AI tools for wine, beer, and spirits businesses. Join today and get The AI Prompt Playbook, 50 ready-to-paste prompts, free.

Free, Mondays, Wednesdays, and Fridays. Join and get the 50-prompt AI Playbook as a thank you.