AI Tools
AI assistants · Free to start
ChatGPT
The most widely used AI assistant, strong at customer-facing writing and quick visuals.
What it does
A general AI assistant for writing, answering questions, and working with files you upload. It also creates images inside a normal chat.
How it helps a beverage business
- Write customer-facing content and answer the questions guests ask most
- Build standard operating procedures for the tasting room or cellar
- Draft search-friendly copy for your website
- Turn a process like grape to glass into an infographic, then into a blog post
“ChatGPT is the most widely used AI on the planet, and it earns that reputation. It's a powerhouse for writing customer-facing content, answering FAQs, building SOPs, and generating SEO-friendly copy.”
Prompts to use with ChatGPT
- The winery negotiation strategistPrep for a distributor review, a national account pitch, or a fruit contract with a tactical plan that protects your margins.
- 10-slide distributor pitch outlineGet a data-driven outline for pitching a new distributor, then turn it into a finished deck with Gamma.
- Elite performance coach and life strategistA guided diagnostic and 90-day plan built for the grueling reality of running a beverage business.
- First principles thinking for a stuck problemStrip a problem down to what is actually true and rebuild the answer, instead of copying what everyone else does.
- Inversion: list every way this could failCharlie Munger's tool: find every realistic way an initiative dies, then turn each into a preventive action.
- The 5 Whys: find the real root causeToyota's method for getting past the symptom to something structural you can actually fix.
- Second-order thinking before a big decisionMap what happens now, what that triggers, and what shows up 6 to 12 months later, on both the yes and no paths.
- Regret minimization for a career or business forkThe framework Jeff Bezos used to leave Wall Street, applied to selling, expanding, or starting something new.
- Opportunity cost: what are you really giving up?Make the invisible tradeoff visible before you commit capital, time, or distributor attention.
- Pre-mortem: assume the launch failedGary Klein's method: imagine it's six months later and the project died, then fix every cause before launch.
More tools
See every toolAI assistants · Free to startClaudeAn AI writing and strategy partner for copy, analysis, and thinking through business problems.AI assistants · Paid planClaude CoworkClaude working with the files on your own computer, producing finished documents, spreadsheets, and decks.Images · Free to startGoogle GeminiGoogle's AI, and a creative studio for realistic images from a plain description.