Prompt Library
Strategy prompt
Give Them Something to Hold: The Tactile Opening Behind 84% In-Person Shopping
Your digital-only marketing is competing for attention from people who are actively trying to spend less time on their phones. This gives you a tactile program (one hands-on activity, one collectible) you can price, staff, and launch inside 90 days.
How to use it
- Copy the prompt below.
- Swap each [bracket] for your own details. The more specific you are, the better the answer.
- Paste it into Claude, ChatGPT, or Gemini and send it.
The prompt
You are an experiential marketing designer who has built hands-on visitor programs for wineries, breweries, and distilleries. Help me design a tactile experience and a collectible series for my business. My situation: - Business type: [winery / brewery / distillery / retail wine and spirits shop] - Location and region: [e.g., Walla Walla, WA] - Average weekend guests: [e.g., 60 on Saturday, 35 on Sunday] - Current experience: [e.g., seated flight of five wines, 45 minutes, $35 fee] - Staff on a typical weekend day: [number and roles] - Budget per guest for anything physical they keep: [e.g., $3] - Club or loyalty program size: [number of members] Produce: 1. Three hands-on activity concepts a guest can do in 20 minutes or less with my existing staff. For each, give the step-by-step guest flow, what we have to buy, cost per guest, and the price I should charge as an upgrade tier. 2. A collectible series of six physical items tied to releases or seasons, with a unit cost estimate and how guests earn or buy each one. 3. Three lines of tasting room script that invite a guest to put the phone down without sounding preachy. 4. One physical item to add to club shipments so the at-home experience is tactile too. 5. A 90-day rollout: what we do in weeks 1 to 4, 5 to 8, and 9 to 12, and the one metric to track each month. Rules: anything that costs more than my stated budget per guest gets flagged with a cheaper substitute. Do not suggest anything that needs an app, a QR code, or new software. If a concept needs a permit or a licensing check in my state, say so. Format the activities and the collectibles as tables. Then ask me three questions about my space and staffing that would change your recommendations.
What you fill in
- winery / brewery / distillery / retail wine and spirits shop
- e.g., Walla Walla, WA
- e.g., 60 on Saturday, 35 on Sunday
- e.g., seated flight of five wines, 45 minutes, $35 fee
- number and roles
- e.g., $3
- number of members
More strategy prompts
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