Number · Shanken News Daily · Oct 28, 2026
G4 Tequila's volume rose 55% in the first nine months of 2026 while points
G4 Tequila's volume rose 55% in the first nine months of 2026 while points of distribution climbed 43% and dollar sales per point rose 7.7%, Daniel Marsteller reports in Shanken News Daily (October 23, 2026). It ran in the newsletter on October 28, 2026.
What it means for you
Run that same split on your own book before you credit the marketing: growth per account is what keeps a buyer from cutting you.
Source
G4 Tequila Builds On Recent Growth, Rising 55% Through September, Shanken News Daily